#14: The Conversion Compass (How to Know What's Working and What's Not on Pinterest)
Welcome to the Marketing That Leads podcast where in this episode, we'll be discussing the Conversion Compass. This is a core concept in my Passive Profit with Pinterest course, designed to help people convert their Pinterest traffic into leads and revenue.
In this episode, I cover:
- The four primary areas that the Conversion Compass analyzes: SEO, visuals, call to action, and strategy.
- We talk about how digging into Pinterest data can help identify which of these areas is the weakest link in your Pinterest marketing strategy, allowing you to make adjustments and see better results.
- We end with the importance of the Conversion Compass and how to use it to optimize your Pinterest marketing, so you can avoid giving up on the platform too soon and instead achieve your goals of more traffic and revenue.
Through this podcast, you'll learn how to identify and address the specific problems in your Pinterest strategy and gain insights on how to improve your overall approach.
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